Streaming media platform Plex announced it is expanding into live TV with the addition of over 80 free live TV channels, most of which are available worldwide.
The channel lineup includes Reuters, Yahoo Finance, Toon Goggles, Kidoodle TV, KidsFlix, Fubo Sports Network, Cooking Panda, DrinkTV, IGN TV, AFV Family, Tastemade, Revry, FailArmy, Dove Channel, Docurama, The Pet Collective, WeatherSpy, Made in Hollywood and others.
There also are channels dedicated to individual programs, such as The Bob Ross Channel or Deal or No Deal. Others are more thematic in nature, including Surf TV, the Law & Crime Trial Network, Game Show Central, Retro Crush, Gravitas Movies and more.
Most of these channels are available worldwide, but some are restricted only to the US or UK.
“Two of the most important factors for an enjoyable streaming experience are easily being able to find something of interest to watch, and being able to watch it from any device you choose,” said Plex CEO Keith Valory in a statement.
“Plex offers consumers across the globe a simple yet powerful platform for access to all types of content that can be streamed from all types of devices.”
The free content is supported by programmatic advertising, which also supports Plex’s on-demand Movies & TV library and its free News offering. Plex has an agreement in place with SpotX for selling programmatic advertising.
Last year Plex launched an AVOD service in more than 200 countries. The service includes licensed films from partners such as Warner Bros, MGM, Legendary, Lionsgate and Endemol Shine.
Source: Broadband and TV News