The UK arm of QVC has launched its linear channels on Sky Glass and Sky Stream.
Four QVC branded channels have launched on Sky’s streaming platform, QVC HD, QVC Style HD, QVC Beauty HD, and QVC Extra HD, making the retailer the first in the video commerce genre to surface on the platform.
QVC chose Simplesteam to power live stream encoding, playout and distribution within the parameters set for Sky Glass. The integtrated streaming TV and the puck sized Sky Stream allows Sky subscribers to connect to the service over broadband without the need for a dish.
“It’s great to be able to help one of our existing customers reach a new platform, especially one that is focused on high-quality content distributed over IP. The fact that services like Sky Glass and Sky Stream are now considered as a key means to reach audiences marks a significant step forward and a tangible moment of change in the market,” said Simplestream’s Technical Director, Ashley Horne.
The Simplestream package includes Ingest, manipulation, and distribution of SRT live streams for HD quality; service-wide redundancy with dual input, dual encode and dual output with automated failover to reduce downtime and the addition of Sky-specific technologies into the stream, such as manifest timecodes and Dolby Digital audio.