Rochelle Humes launches limited-time coat collection with Regatta

Rochelle Humes is launching a range of coats with outdoors brand Regatta which will be available first at QVC for a limited period of three weeks.

Rochelle has collaborated with outerwear brand Regatta to create a line of stylish yet practical coats in eight designs.

According to a release, Rochelle Humes said, “There is a jacket for everyone in my collection,” and singled out the “metallic bronze Keava jacket” as being “perfect for layering over your activewear.” A great choice for keeping the warmth in while looking stylish.

Rochelle added that her “waterproof mocha Myrcella coat with the sinched in waist and oversized faux fur hood is going to be my go-to for the school run or an afternoon in the park with the kids.”

The collection launches first on QVC next week on Thursday 9 September and the designs are perfect for the Autumn and Winter months, whether out and about in the city or off on a more rural exploration.

Source: Good Housekeeping

QVC and HSN are launching a shoppable streaming app on Xfinity—here's how to watch it

Home shopping has revolutionised the way people buy things, and it’s been a mainstay of both cable programming and pop culture in general for nearly 40 years. (Saturday Night Live’s “QVC Auditions” sketch will forever occupy real estate in my brain.) QVC and HSN have changed the way we shop, offering viewers a retail experience rolled into a TV program, allowing them to make purchases over the phone or online while they watch. Those networks will soon enable their customers to make purchases more easily on a new, interactive streaming app.

The two channels, which are owned by Qurate Retail Group, recently struck a deal with Comcast’s Xfinity X1 and Flex platforms to offer a wide selection of QVC and HSN content on the QVC and HSN Streaming Service, which, by early 2022, will allow consumers to make purchases with their remote control without ever having to go online or pick up a phone. The app is now available across Comcast devices, as well as on Roku, Amazon Fire TV, LG’s Shop Time and Apple TV apps.

Source: MSN

Enterprise Ireland and Tourism Ireland collaborate with QVC US

Enterprise Ireland and Tourism Ireland collaborate with QVC to showcase Irish design and Ireland to US audiences

Enterprise Ireland and Tourism Ireland are collaborating with QVC, a world leader in multiplatform video commerce, on three live ‘Made in Ireland’ shows that will reach millions of US customers across QVC’s TV broadcasts, streaming service, mobile apps, social pages, and website in the US. The shows will deliver an important platform and selling opportunity for Irish craft producers, while also showcasing the island of Ireland.

This year, QVC’s ‘Made in Ireland’ broadcasts will take place at Ballyseede Castle in Tralee, Co. Kerry on 7 and 8 September and will feature Irish-made apparel, jewellery and homewares from some of Ireland's most notable brands, including West End Knitwear, Aran Craft, Connemara Marble, Charles Gallen, Killarney Crystal, and Fadó.

Enterprise Ireland and Tourism Ireland collaborated with QVC earlier this year to deliver a co-production for QVC’s 32nd St. Patrick’s Day ‘Made In Ireland’ broadcast, live from Ashford Castle in Co. Mayo.

Tánaiste and Minister for Enterprise, Trade and Employment, Leo Varadkar TD said:

"This is a fantastic opportunity for Irish entrepreneurs to showcase their products to a huge audience. Irish-made goods are renowned the world over for their classic design, craftsmanship, sustainability and quality. The QVC ‘Made in Ireland’ broadcasts will reach an audience of millions. That’s incredible and will allow featured Irish brands raise their profile, increase sales, maximising the potential for growth and further job creation. It’s also a great opportunity to promote Ireland as a tourist destination."

Mary Campbell, Chief Content, Digital, and Platforms Officer, QVC US said:

"We’re excited to work with Enterprise Ireland and Tourism Ireland on these innovative livestream shopping experiences. We are constantly developing fresh programming with exciting products to delight our passionate community of engaged customers, and these ‘Made in Ireland’ broadcasts are a wonderful addition to our lineup. We look forward to showcasing the best of Irish design and celebrating our Irish vendors and the beautiful landscape of the country throughout the year."

Leo Clancy, CEO of Enterprise Ireland said:

"Enterprise Ireland has a long-standing relationship with QVC, which provides an important and unique platform to showcase Irish craftmanship to audiences in the USA. QVC is one of the biggest buyers of Irish-made items worldwide, delivering huge exposure and sales potential to the featured brands. For Irish vendors that secure the highly sought-after slots on the shows, it represents significant value. Broadcasting the QVC ‘Made in Ireland’ shows live from Ireland brings an even more authentic Irish experience to viewers and we are delighted to collaborate with Tourism Ireland and QVC to make this happen."

Niall Gibbons, CEO of Tourism Ireland said:

"Tourism Ireland is delighted to collaborate with Enterprise Ireland and QVC once again, to deliver this series over the coming year. As well as showcasing our unique and authentic crafts, the shows will shine a spotlight on the island of Ireland, reminding millions of viewers across the US about our rich culture and heritage, our spectacular scenery and fantastic accommodation options and will help ensure that Ireland stays ‘front of mind with prospective visitors."